SaskTel Bread Ninja Game Development

Looking to make their experiential marketing experience feel a little more relaxed and encourage patrons to stick around, SaskTel revamped their trailer into a more friendly "Red's Cafe" theme. A couch and touch screen coffee table provided some fun Cafe themed entertainment for patrons.


Output Taking inspiration from popular mobile games, Captive developed a "Bread Ninja" game to be playable on a large touch screen coffee table.. The game helped create a draw in SaskTel's trailer for those looking for a break from the many busy events they attended.

Outcome Travelling with SaskTel's trailer all over Saskatchewan in 2015, the Bread Ninja game provided a relaxing distraction that got SaskTel's brand in front of attendees and gave the staff an opportunity to engage them with information about SaskTel's mobile network.